Deployment 01
Noura
Malaysia / First deployment
AI workflow & orchestration
One foundation.
Workflows in
many forms.
Igata is the shared base behind independent deployments: it holds the workflows and orchestration, while each deployment carries its own brand.
IGATA / BASE SYSTEMPASSAGE I
01 / The shared foundation
Built on the same base.
Known by their own names.
One underlying system supports a family of branded deployments. The shared foundation stays with Igata; the customer sees the deployment's own identity, on its own accounts, in its own country and currency.
Deployment 02
Jemma
United States / Planned
Shared workflow and orchestration systemThe platform company's mark / Each deployment carries its own brand
02 / Three principles
What the base holds to.
Every deployment is built to the same three rules, and each one is a test before it is a sentence.
Simple on the surface
A person sees what needs them, what is running and what it cost. The agents, the steps, the models and the prompts exist and are never shown unless opened.
Isolated underneath
One customer, one private machine, nothing shared. Content never enters a platform system, and nothing leaves in the customer’s name without a person’s yes.
Brand as data
The same code runs every deployment. A name, a persona, a palette, a currency or a channel is one brand file, never a change to the code.
03 / A maker's mark with an initial
The passage carries an I.
The space between two fitted sections opens into the first letter of Igata. It keeps the casting idea and gives the orchestration path a connection to the name.
The name / Unchanged wordmark
IBM Plex Sans Medium keeps the name direct and readable, while the initial in the symbol gives it a second point of recognition.
AI workflow & orchestration
The technical descriptor sits outside the mark when context calls for it; formal documents use the plain Igata lockup.
The mark in full: construction, colours, sizes and the files ->
04 / Writing
What the company writes.
Notes on the base system, the brands that stand on it, and what each step taught; plain words, short sentences, no superlatives.
One form, many castings
What Igata is, why its name never reaches a customer, and what sits under a brand.
What a person sees
The surface is three things and the rest stays underneath; why the simplest interface is the product.